Why You Need Your Articles Search Engine Optimized

We live an electronic life. Everyone is connected is some way for a good portion of their day. You stay in touch and in tune with what’s going on via your laptop, Blackberry or even your cell phone. As a business owner, you need to get your message in front of your target audience wherever they may be. How do you accomplish this? By having your content search engine optimized. This means your website content is chock full of vital keywords and phrases that will skyrocket your articles directly to the top of any search engine list.

For example, if you own a dog grooming company you want your content to be loaded with dog grooming-related keywords usually 1.5%-2% of the content and phrases that a potential customer might use while searching for this service online. Some possible options may include:

• Dog grooming services
• Dog groomers
• Dog grooming health
• Pet grooming services
• Dog grooming poodle

When your potential customer gets a results list from their search you ideally want your company name listed above the scroll line. The lower down the list you appear the chances are you won’t be seen.

Article Writing

Quality article writing was the foundation of our buisness and is still our most popular service offered.

We are not the cheapest or the fastest article writers available online BUT we do always provide high quality articles of value that you can actually use. We compete on QUALITY and nothing else.

You can expect to receive most 10 article orders in 10-15 days unless we inform you otherwise at the time of purchase.

We do not offer discounts on large quantity orders but are more then happy to take them. It just means for example if you want 50 articles of 500 words you must purchase 5 of the 10 article 500 word packages. The reason for this is once again because we focus on QUALITY and pay college educated retired professionals to write our articles. This means we can not discount our articles at the same rates as other services that outsource their writing to non-native English writers or writers who do not have the experaince and education of our team. You pay for what you get in this industry and we provide QUALITY articles written by qualified writers.

If you are looking for QUALITY ARTICLE WRITING our various packages are listed below.

Tips to Improve Onsite SEO

One of the first things you need to consider when it comes to fixing onsite SEO issues, is that you probably don’t want to make wholesale onsite changes without first understanding the consequences, and knowing that it may raise a red flag! Changes to URL structure, page or site title changes, even just adding new links to your already indexed page content, is likely to have a short-term negative effect on the specific page! There… you’ve been warned! :-)

Now with the warning out of the way… what can you do?

The changes you can make probably have nothing to do with rewriting your titles as you might think at this point! Instead, there are probably some structural changes that will increase the relevance of the site content, and make our titles more relevant!

First – Accept the Change!

I will be the first person to say that there’s never a convenient time to experience a traffic loss! Of course, you never want to tear apart a site in the 4-6 weeks prior to your busy season (aka Xmas, Halloween, Travel season, etc) but once you identify that areas need to be changed, you do have to do it sometime!

Acceptance is the hardest for me too… just look around this place! :-)

Review Your Keyword Funnel and Site Silo!

One of the better site optimization articles I’ve read in the past few months was about how to silo your website from Micheal Gray. The reason it deserves a good read from anyone who builds or manages their own website, is that it covers one of the basics of site building, the core site architecture!

It’s also worth mentioning that the article is written in such a way that you get a pretty clear understanding of how google, or anybot may crawl through your website and through those logical branches of the Silo, learn what your website is meant to be about!

Take Advantage of Your Own Popularity!

Ryan Cramer has a great article that describes several on-site seo practices! Pay particular attention to Tip #8, talking about your internal link structure and developing a set of best practices! We all spend countless hours trying to build quality backlinks to our best content… when in reality, we already have the best content, easiest to get, and highly relevant backlinks on our own websites!

Keep your list of targets nearby whenever you write new content, consistently linking to it, and funnel your traffic and onsite authority to the right places!

Don’t Change a Single Thing Without a Plan!

Even a house of cards starts with a plan and so should any changes you make to your website! Get out your trusty pen and paper, start a new draft of changes page within your own site, or draw it on the wall in front of your monitor… whatever you do, do something to plan and track your changes!

• Define Your Goals
• Map out your Changes (what, why, where, when, how)
• Put the Plan Into Action!
• Track Your Efforts

What Has Mayday Taught You?

It’s been more than 4 months since Mayday… what trends have you spotted on the sites you manage, and how have you worked to overcome the Mayday Effect?

Best Free Directories

On January 22nd – just before the Austin update – I had spent most of the day searching out directories to submit to.

I worked from lists of directories, and have now narrowed down a list of the best free ones to submit to, based primarily on their usefulness for SEO purposes.

Of course, there are other free directories that can be very useful specifically for internet marketing puposes. However, this list focusses on SEO advantages only. All those that use a redirected link (ie, jump.php?your-link) are out, as are those directories that do not even have their content pages spidered (I judged that on the basis of them having pages cached by Google or not).

All of the following with therefore list your link, for free, and leave your link to be spidered as a backlink by search engines.

Please note that this list is not exhaustive, but that it will be added to/amended as required. If you have any suggestions then feel free to e-mail me:

General Directories

• DMOZ
  
• Yahoo (free for non-commerical sites only)
  
• Web World Index
  
• World Wide Wub
  
• Zeal (non-commerical sites only)
  
• Directori
  
• WOW directory
  
• DirectoryArchives
  
• Yeandi
  
• Seekon
  
• Turnpike
  
• JoeAnt
  
• Gimpsy
  
• websavvy
  
• 411
  
• Web World
  
• buzzle
  
• The Directory Site
  
• Genius Find
  
• Quango
  

Specialist Directories

• Blue Universe (Computers and the internet)
  
• Canlinks (Canada and the World)
  
• Religion Directory (religion and spirituality)
  
• Science fiction and fantasy Directory (science fiction and fantasy)
  
• Vfunk music directory

Requires reciprocal link

• britecorp business directory
  
• sight quest
  
• Net Insert

Increase Search Engine Traffic by Publishing Ezines

An eZine isn't only good to capture leads as well as repeat visitors. It isn't only good for establishing great relationships with your prospects. If that were the case, then eZines can easily be replaced by other marketing tactics.

But eZines are on a class of their own. They are one of the most potent marketing strategies in existence. Part of this lies in their amazing ability to keep in touch with potential customers/visitors, of course. But a great part of it lies in their sheer flexibility. Indeed, eZines are capable of satisfying many marketing purposes that can bring in some direct and indirect income for your enterprise.

There are so many things you can accomplish with your eZine, basically because your eZine is capable of so many things. It's not just a means of conveying information. It can be bigger than that. And its benefits will surely stack up as time goes by and your digital publication will grow in reputation.

Why YOU should publish your own eZine

1. An eZine can immediately brand you as an expert in your field. An eZine conveys information, information that will be attributed to come from you, the publisher. This is an excellent way of building your reputation. People will easily think that if you have the balls to publish an eZine, you have the knowledge and the skills to back it up.


2. An eZine can help provide a boost for your sales. This is a given. Statistics show that at an average, people buy after the 12th contact. How do you contact them? This is a purpose served by the mailing list, as powered by your eZine.


3. An eZine can become your leverage. Want to enter a joint venture with established players in the field? The first thing they will study is the size of your mailing list. If you have a quality and well-marketed eZine, your mailing list is sure to grow and you can use this as a bargaining point. Joint ventures are a “what's in it for me” proposition. You have to show your prospective partners that you're a worthy addition to their team by presenting a mailing list with a lot of subscribers and an amazing response rate.


4. An eZine can become a revenue-generating system by itself. Once your mailing list grows, you can sell ad space on your eZine. A lot of online businessmen are constantly on the lookout for eZines with huge readerships where they can promote their own products and services.


5. An eZine can even require payment for subscription. Once your eZine gains a lot of prominence and credibility in the industry, you can start charging subscription rates. A lot of the big name internet marketing superstars today have paid subscriptions, and such is doing wonders for their profit rate.


6. An eZine can advertise your other ventures. Even if your activities are beyond internet marketing, you can always mention the same in the issues you distribute. Ezines can grow so big that the advertising mileage they can provide has tremendous potentials. It's always a great way of reaching more people, and it's fast considering the speed of digital delivery. Furthermore, you won't have to spend that much on advertising cost, since it's YOUR eZine.

There are other benefits in publishing your own eZine, but the reasons above are at the top of the list. The bottom line is this: there is no reason – no reason at all – why you should refrain from publishing your own eZine. If there's one tactic that will change the course of your online business, it's this.

What is SEO

SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation. Make sure to research the potential advantages as well as the damage that an irresponsible SEO can do to your site. Many SEOs and other agencies and consultants provide useful services for website owners, including:

• Review of your site content or structure
• Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript
• Content development
• Management of online business development campaigns
• Keyword research
• SEO training
• Expertise in specific markets and geographies.

Keep in mind that the Google search results page includes organic search results and often paid advertisement (denoted by the heading "Sponsored Links") as well. Advertising with Google won't have any effect on your site's presence in our search results. Google never accepts money to include or rank sites in our search results, and it costs nothing to appear in our organic search results. Free resources such as Google Webmaster Tools , the official Webmaster Central blog , and our Discussion Forum can provide you with a great deal of information about how to optimize your site for organic search. Many of these free sources, as well as information on paid search, can be found on Google Webmaster Central .

Before beginning your search for an SEO, it's a great idea to become an educated consumer and get familiar with how search engines work. We recommend starting here:

• Google Webmaster Guidelines
• Google 101: How Google crawls, indexes and serves the web.

If you're thinking about hiring an SEO, the earlier the better. A great time to hire is when you're considering a site redesign, or planning to launch a new site. That way, you and your SEO can ensure that your site is designed to be search engine-friendly from the bottom up. However, a good SEO can also help improve an existing site.

Some useful questions to ask an SEO include:

• Can you show me examples of your previous work and share some success stories?
• Do you follow the Google Webmaster Guidelines?
• Do you offer any online marketing services or advice to complement your organic search business?
• What kind of results do you expect to see, and in what timeframe? How do you measure your success?
• What's your experience in my industry?
• What's your experience in my country/city?
• What's your experience developing international sites?
• What are your most important SEO techniques?
• How long have you been in business?
• How can I expect to communicate with you? Will you share with me all the changes you make to my site, and provide detailed information about your recommendations and the reasoning behind them?

While SEOs can provide clients with valuable services, some unethical SEOs have given the industry a black eye through their overly aggressive marketing efforts and their attempts to manipulate search engine results in unfair ways. Practices that violate our guidelines may result in a negative adjustment of your site's presence in Google, or even the removal of your site from our index. Here are some things to consider:

• Be wary of SEO firms and web consultants or agencies that send you email out of the blue.

  Amazingly, we get these spam emails too:

  "Dear google.com,
  I visited your website and noticed that you are not listed in most of the major search engines and directories..."

  Reserve the same skepticism for unsolicited email about search engines as you do for "burn fat at night" diet pills or requests to help transfer funds from deposed dictators.

• No one can guarantee a #1 ranking on Google.

  Beware of SEOs that claim to guarantee rankings, allege a "special relationship" with Google, or advertise a "priority submit" to Google. There is no priority submit for Google. In fact, the only way to submit a site to Google directly is through our Add URL page or by submitting a Sitemap and you can do this yourself at no cost whatsoever.

• Be careful if a company is secretive or won't clearly explain what they intend to do.

  Ask for explanations if something is unclear. If an SEO creates deceptive or misleading content on your behalf, such as doorway pages or "throwaway" domains, your site could be removed entirely from Google's index. Ultimately, you are responsible for the actions of any companies you hire, so it's best to be sure you know exactly how they intend to "help" you.

• You should never have to link to an SEO.

  Avoid SEOs that talk about the power of "free-for-all" links, link popularity schemes, or submitting your site to thousands of search engines. These are typically useless exercises that don't affect your ranking in the results of the major search engines -- at least, not in a way you would likely consider to be positive.

• Choose wisely.

  While you consider whether to go with an SEO, you may want to do some research on the industry. Google is one way to do that, of course. You might also seek out a few of the cautionary tales that have appeared in the press, including this article on one particularly aggressive SEO: http://seattletimes.nwsource.com/html/businesstechnology/2002002970_nwbizbriefs12.html . While Google doesn't comment on specific companies, we've encountered firms calling themselves SEOs who follow practices that are clearly beyond the pale of accepted business behavior. Be careful.

• Be sure to understand where the money goes.

  While Google never sells better ranking in our search results, several other search engines combine pay-per-click or pay-for-inclusion results with their regular web search results. Some SEOs will promise to rank you highly in search engines, but place you in the advertising section rather than in the search results. A few SEOs will even change their bid prices in real time to create the illusion that they "control" other search engines and can place themselves in the slot of their choice. This scam doesn't work with Google because our advertising is clearly labeled and separated from our search results, but be sure to ask any SEO you're considering which fees go toward permanent inclusion and which apply toward temporary advertising.

• What are the most common abuses a website owner is likely to encounter?

One common scam is the creation of "shadow" domains that funnel users to a site by using deceptive redirects. These shadow domains often will be owned by the SEO who claims to be working on a client's behalf. However, if the relationship sours, the SEO may point the domain to a different site, or even to a competitor's domain. If that happens, the client has paid to develop a competing site owned entirely by the SEO.

Another illicit practice is to place "doorway" pages loaded with keywords on the client's site somewhere. The SEO promises this will make the page more relevant for more queries. This is inherently false since individual pages are rarely relevant for a wide range of keywords. More insidious, however, is that these doorway pages often contain hidden links to the SEO's other clients as well. Such doorway pages drain away the link popularity of a site and route it to the SEO and its other clients, which may include sites with unsavory or illegal content.

• What are some other things to look out for?
  • owns shadow domains
  • puts links to their other clients on doorway pages
  • offers to sell keywords in the address bar
  • doesn't distinguish between actual search results and ads that appear on search results pages
  • guarantees ranking, but only on obscure, long keyword phrases you would get anyway
  • operates with multiple aliases or falsified WHOIS info
  • gets traffic from "fake" search engines, spyware, or scumware
  • has had domains removed from Google's index or is not itself listed in Google
  • requests your FTP account information or root access to your server

There are a few warning signs that you may be dealing with a rogue SEO. It's far from a comprehensive list, so if you have any doubts, you should trust your instincts. By all means, feel free to walk away if the SEO:

If you feel that you were deceived by an SEO in some way, you may want to report it.

Your Tube Traffic

YouTube is one of the best ways to promote your services and products and to get free traffic. If your videos there manage to get viral, this could make a real difference to you. However, in order to be successful on YouTube, you need to know the ropes. This article tells you the most important tricks for getting traffic from YouTube and for successful promotion there.

How to Pick an SEO friendly Desighner

It is very important to hire a SEO-friendly designer because if you don't and your site is designed in a SEO-unfriendly fashion, you can't compensate for this later. This article will tell you how to pick a SEO-friendly designer and save yourself the disappointment of low rankings with search engines.

How to Optimize Search for your Mobile

obile search is different from desktop search and if you have lots of mobile visitors, you need to make your site mobile-friendly. Shorter keywords, shorter pages, current info, and compliance with mobile standards are some of the key points to follow in order to make your site suitable for mobile searchers.